Where hospitality meets virality— Big Sky Barnhouse, captured with purpose.

Three friends having drinks at a bar with a mural of expressive, cartoonish faces and a cityscape in the background, featuring vibrant colors and graffiti style artwork.
A family of five enjoying an outdoor gathering near a fire pit on a cloudy day, with trees and a Kendall County sign in the background.

Big Sky Barnhouse is more than a vacation rental—it’s a collection of bold, design-forward barn properties across the Midwest and South. We lead content creation and social strategy that matched the scale and ambition of their brand.

Our work included monthly lifestyle and property shoots, short-form video for Instagram and TikTok, and content strategy to boost visibility and drive bookings. We crafted high-impact visuals that highlight key amenities—from indoor slides and saunas to bunk rooms and golf simulators—designed not just to showcase the properties, but to spark shares, saves, and story engagement.

People playing cards at a wooden table in a cozy indoor setting with wooden shelves and a ladder in the background.
A man in dark sunglasses is grilling hamburgers on a barbecue grill while three other people watch on the porch of a house with a blue sky and cloudy weather in the background.
A woman and a young boy sitting outside near a blue slide, with the woman smiling and holding the boy's hands as he sits on the ground, next to a landscaped yard with green grass and mulch.

But we didn’t just create the visuals—we managed their entire social media strategy, including:

  • Instagram and TikTok content creation

  • Voice and tone development

  • Reels production

  • Community engagement

  • Growth campaigns

Through intentional strategy and platform-specific content, we helped grow their Instagram audience from 30K to 50K followers, while also increasing overall engagement by 20% in under a year.

We also led email marketing, branding updates, and website content strategy, ensuring that every piece of communication—visual or written—aligned with their guest personas and brand promise.

A person holding a smartphone displaying a social media profile page with a house icon, along with a laptop screen showing a vacation rental website for Big Sky Barnhouse featuring a white barn-style building surrounded by greenery.